Life is all about choices.

Empower yourself with
choices that matter.
Choose quality.

Need Advice?

Meet Your #ChooseQuality
Financial Adviser Representative

Faith Lim 林利真

Consultant

About Faith Lim 林利真

My journey to this profession is definitely not a conventional one. It started with an unexpected turn in my path when I was diagnosed with breast cancer in 2021 while pregnant with my second child. It was a wake-up call, a reminder of life's unpredictability. I gained firsthand insight into the emotional and financial toll that critical illnesses can take. I realised the role that financial planning plays in navigating such unforeseen circumstances.

With my personal experience, I believe I bring to the table a unique blend of empathy and understanding in the financial planning process. I am dedicated to journey with you in taking proactive steps in safeguarding you and your family's financial and emotional well-being in the face of adversity.

Together, let's navigate the complexities of financial planning, with tailored solutions that provide both security and peace of mind to you and your family.

Discover how
#ChooseQuality
benefits you

Trusted by 120k+ Clients in Singapore

Choose a Solid Track Record

With more than 23 years in Singapore, we are a trusted and proven partner to journey with you.

Choose Comprehensive Solutions

With a portfolio of more than dozens of insurers and fund houses, we implement the best solutions for you.

Choose Trusted Advice

Our representatives are backed by wealth management teams, proprietary tools, and marketing support.

A track record of quality service

with more than 23 years of excellence , Financial Alliance is Singapore's leading financial advisory firm.
Financial Alliance is a leader in providing wealth advisory services to individuals and corporates alike, including private wealth advisory, Islamic wealth advisory and fee-based advisory.

Quality by the numbers.

130,000+

clients and growing

450+

financial adviser representatives

23+

years in business

$1 billion+

assets under advice

Extensive Network of Business Partners

17 Life Insurers

36 General Insurance Partners

11 Investment Platforms

16 Financial Institutions

9 Estate Planning Companies

70 Asset Management Firms

#ChooseQuality with Faith Lim 林利真

An in-depth insurance portfolio review with Faith Lim 林利真 could save you money as you spend less for the same coverage, or allow you to be better protected without spending a cent more.