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Meet Your #ChooseQuality
Financial Adviser Representative


Edmond Goh

Financial Advisory Manager


 
About Edmond Goh

With 18 years of experience in financial advisory and at just 41 years old, I bring a rare combination of industry expertise and long-term commitment. Many clients seek advisors who are not only experienced, but also available to guide them for decades to come. This is my unique advantage, offering both seasoned financial insights and long-term continuity in servicing your financial needs well into the future.

My Approach: Independent, Creative, & Future-Proof. I am constantly on the lookout for financial solutions that stand out in the crowded product space, that offer the best value for money and strategies that are customised, innovative, and effective. Whether it is estate planning, investment structuring, or retirement strategies, I don’t just offer conventional solutions. I find new ways to optimize your wealth.

Why Work With Me? - Future-Proof Advisory: I will be around for the long haul, ensuring consistency and trust in your financial journey. - Innovative & Cost-Effective Solutions: I don’t settle for average, I seek out the best financial products that deliver true value. - Comprehensive Expertise: From estate planning to wealth management, I provide a holistic approach tailored to your needs. Your financial future deserves a trusted, forward-thinking advisor. Let’s Build Your Financial Legacy and create a plan that works for you today and tomorrow.

To know more about me, please click HERE

My professional qualifications include: Associate Financial Planner (AFPCM) Certified Islamic Wealth Advisor (IWA) Associate Specialist in Estate Planning (ASEP®)

Quality that Makes a Difference

Testimonials from Clients

  • ““I have been a client of Edmond for the past 12 years now, since 2009. All these years, he has been assisting my family’s portfolio, including wealth protection and investment. He provides insightful information and comparisons to us, which helps us make sound and informed decisions. He is a patient and dedicated advisor who knows his job well. He is accommodating to me and my family’s needs. If he cannot give me an answer right away, he will always come back with the right information. Above all, he is always reachable by phone and patient regardless of any situation that I face. This is something priceless, that sets him apart from most other agents. Without a doubt, i would HIGHLY recommend Edmond Goh to anyone.” ”

    JR Tan
  • ““Ed has been my financial advisor since 2010 and he has consistently been dishing out sound financial and insurance advice. I have recommended his services to several of my close friends and family over the years and they have nothing but praise for his service. Ed often goes above and beyond to attend to my questions when it comes to various insurance products and their coverage, and will personally see to all of my claims processes. Highly recommended to those who wants a reliable, down to earth person to handle all your financial and insurance needs.””

    Dr Ian Tan, MD
  • ““I have known Edmond Goh since 2016 after my previous Financial Consultant from Financial Alliance Pte Ltd resigned. Edmond has been very helpful since day one. I don’t have the in-depth knowledge in economics and finances, hence require lots of hand holding and detailed but simple explanation from him so that I can choose the most applicable program that suits my needs Edmond has been very patient, detailed oriented, super proactive and customer oriented at addressing all my enquires timely. I am grateful to have him as my Financial advisor and it’s indeed my greatest pleasure to recommend him for any corporate or individual who require the service.”

    Nancy Zhang

Learn more about Edmond Goh

Discover how
#ChooseQuality
benefits you

Trusted by 120k+ Clients in Singapore

Choose a Solid Track Record

With more than 23 years in Singapore, we are a trusted and proven partner to journey with you.

Choose Comprehensive Solutions

With a portfolio of more than dozens of insurers and fund houses, we implement the best solutions for you.

Choose Trusted Advice

Our representatives are backed by wealth management teams, proprietary tools, and marketing support.

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A track record of quality service

  • with more than 23 years of excellence , Financial Alliance is Singapore's leading financial advisory firm.

  • Financial Alliance is a leader in providing wealth advisory services to individuals and corporates alike, including private wealth advisory, Islamic wealth advisory and fee-based advisory.

Quality by the numbers.

130,000+

clients and growing

450+

financial adviser representatives

23+

years in business

$1 billion+

assets under advice

Extensive Network of Business Partners

17 Life Insurers
36 General Insurance Partners
11 Investment Platforms
16 Financial Institutions
9 Estate Planning Companies
70 Asset Management Firms

#ChooseQuality with Edmond Goh

An in-depth insurance portfolio review with Edmond Goh could save you money as you spend less for the same coverage, or allow you to be better protected without spending a cent more.